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The Jesuit Mantra: Narrative

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Interesting nugget from a Jesuit publication on the mot du jour among insiders in inside-the-beltway (Washington, DC) ("narrative," about which I am doing research for a planned article) --  gc36.org [see]:
"This is the mantra that Jesuits [see] involved in media and communications have been using for decades: 'Own the narrative. Tell the Story.' It has fed our passion for media work, guided our desire to create content, and pushed against the traditional understanding of what it means to spread the Gospels."

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