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Who's Watching Whom?

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About 25 minutes ago I did a Google search to refresh my memory on where I lived for several years in Rome as a teenager (my Father was a diplomat at the U.S. Embassy there, 1958-1962). Lo and behold, I now just received, via Facebook, the following:

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This is my first experience with being  (what else can I conclude it is) a direct target of "drone advertising." Doubtless many others have preceded me.

Am I concerned about this? Yes, to some extent. Surprised? No. I've always felt Facebook, for all its "free" benefits, is essentially a two-way mirror and, whatever computer behind the mirror keeps track of us Facebook addicts, it does so -- far more "efficiently" -- than our staying in touch with our "Facebook friends" via friendly/goofy/often innocent messages.

To suggest the obvious: Citizen surveillance is not limited to the NSA ... Or should I say "consumer surveillance" ... or even more "diplomatically" -- "consumer service" ... or better still "enhancement of the American consumer's freedom of choice."

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